How will Brand USA benefit Hawaii and Waikiki or if it will?

Christina LoNigro Shares News on Hawaii and homeownership

Britain is one of the first targets of the marketing efforts of Brand USA. Over the last 10 years, the proportion of travelers coming to the United States “fell most dramatically in the U.K.,” said Geoff Freeman, the chief operations officer of the U.S. Travel Association. There were also big declines in the same period in travel from France (down 23.2 percent), Brazil (down 20.3 percent), Germany (down 19.2 percent) and Japan (down 5.8 percent). so what is the good ole USA doing about it. Read more below
With Brand USA, U.S. in Big Drive to Attract Foreign Tourists - NYTimes.com